Keywords are an amazing way to send search traffic to your website. What are keywords, how do they work, and how should you use them? Understanding keywords will help you create better, search engine-friendly Web content.

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When developing content for the Web, it’s important to optimize for the search engines. Your main keywords should appear in several places, especially in headings. Be sure to add hyperlinks within the content back to your website. The tips below will help you improve your position in the search engine results pages (SERPs).

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Social media marketing is a powerful tool. Social networks can turn customers into free, word-of-mouth advertisers. But social media marketing is not without pitfalls. This article has 10 best tips on using Facebook for social media marketing.

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The meaning of “search engine optimization” (SEO) has changed since use of the term began. It originally meant designing Web pages in a way that could be easily indexed by search engines. As business became more competitive on the Web, competition increased for search engine rank. Eventually SEO came to mean anything that increases search engine visibility.

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My client California Medical Weight Management appears in every spot on page #1 of Google for search term, “weight loss clinic in farwell tx.”

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Matt Cutts – How Search Works

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